Pricing

Simple pricing across both products

Transparent plans for email and pay-as-you-go WhatsApp with a live calculator. No lock-in, no surprise fees.

Email API

Email plans

From your first test email to millions a month.

Starter

For trying things out

Freeforever
  • 100 emails / month
  • 1 sending domain
  • SMTP relay & send API
  • Basic delivery analytics
  • Email templates
  • Dedicated API
Most popular

Standard

For growing products

$15/ month
  • 40,000 emails / month
  • 5 sending domains
  • Access to all templates
  • Opens, clicks & bounce tracking
  • Webhooks & priority support
  • Dedicated API

Enterprise

For high-volume & regulated teams

Customtailored to you
  • Everything in Standard
  • High-volume & custom limits
  • Unlimited sending domains
  • Dedicated API & IPs
  • Custom SLAs & SSO
  • Dedicated account manager

Prices exclude applicable taxes. The Standard plan runs on shared sending infrastructure — a dedicated API is available on Enterprise.

WhatsApp API

Estimate your WhatsApp cost

WhatsApp is billed per message at Meta's rates, plus a flat $0.003 Lyca fee per message. Adjust the sliders to see your monthly estimate.

Estimate your monthly WhatsApp cost

Drag the sliders to your expected message volume per category.

Marketing$0.0475 / msg

Promotions, offers, product announcements

/mo
Subtotal$237.50
Utility$0.0150 / msg

Order updates, receipts, reminders

/mo
Subtotal$120.00
Authentication$0.0130 / msg

One-time passcodes & verification

/mo
Subtotal$52.00
ServiceFree

Replies within the 24-hour customer window

/mo
SubtotalFree

Estimated monthly total

$469.50

for 20,000 messages / month

Meta charges
$409.50
Lyca fee$0.003 × 20,000 msgs
$60.00
Total / month
$469.50
Get exact rates

You pay Meta's per-message fee plus a flat $0.003 Lyca fee on every message — no percentage markup. Meta doesn't charge for service messages, but the flat fee still applies. Meta rates are indicative examples and vary by country over time. Billed in USD; exact pricing is confirmed at onboarding.

FAQ

Pricing questions, answered

How does Email API pricing work?

Start free with 100 emails a month on one domain. The Standard plan is $15/month for 40,000 emails, 5 domains, and access to all templates. Need more — or a dedicated API and IPs? Enterprise is tailored to your volume.

What's the difference on the Standard plan?

Standard includes all templates and up to 5 domains, but runs on our shared sending infrastructure. A dedicated API, dedicated IPs, and custom limits are available on Enterprise.

How is WhatsApp priced?

WhatsApp is billed per message at rates set by Meta (which vary by country and message category), plus a flat $0.003 Lyca fee on every message — no percentage markup. Meta doesn't charge for service messages, but the flat fee still applies. Use the calculator above to estimate your monthly cost.

Can I pay in PKR and get a local invoice?

Yes. As a SECP-registered Pakistani company, we can invoice locally and support standard procurement requirements.